Safety technology solution

Is your platform just an app, or a lifeline? Don't wait for a crisis to prove the difference.

In high-risk markets, safety goes beyond alerts. AURA combines a nationwide network of medical and security responders with emergency response infrastructure—embeddedable directly into your app to protect your users.
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People
Property
Global SOS
Your users are vulnerable the moment they put their phone away

Building a world-class interface isn’t enough—user safety must extend beyond the transaction. Users in dating apps, delivery, or ride-share often face real-world risk, where failing to offer protection means missing critical moments for intervention.

01
The tracking illusion
A GPS coordinate is not a rescue plan. In high-risk environments, monitoring without fast response is a liability, not a feature.
02
Revenue erosion
Safety-related churn is the silent killer of LTV. Users and gig-workers will migrate to the platform that guarantees physical backup.
03
Brand exposure
In the age of instant viral news, being the platform that failed to provide real-world intervention is a reputation risk.

Turn safety into a growth engine

Position AURA as your invisible safety net. We provide smart technology and the largest private emergency responder network in South Africa and beyond, so you don't have to build and scale it yourself.

Nationwide coverage at speed
Instant access to a vetted national network of private security, medical, and roadside partners—ready to respond wherever your customers are.
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Smart technology
From custom API integrations to white-label app, enable instant SOS, tracking, and real-time response.
One-tap panic activation
In a stressful moment, users can trigger help instantly with a single tap—sending their location and incident details directly to the control room for fast reliable response.
Intelligent dispatch
Tech-enabled emergency dispatch system connects the closest available responder from the network, reducing response times by up to 60%.
24/7 control room
Human-in-the-loop verification helps eliminate false alarms and ensures incidents are managed calmly and effectively.
Real-time data & reporting
Transparent reporting on incident activity and outcomes—giving customers clear insight into impact, performance, and customer value.
Monetise and Grow

Turn duty-of-care into a commercial advantage — embed safety as a branded differentiator that wins deals or offer tiered value-added services to boost revenue.

How it works

From alarm to arrival — on demand emergency response for your sites

01
Panic button activated
AURA control room notified of locations and contacts user.
02
Alert dispatched
Location-based responder matching in seconds.
03
Responder engages
The closest response partner is instantly dispatched.
04
Responder arrives
The responder arrives on scene and reports back.

AURA entered into an agreement with Uber to provide both drivers & customers with a way to request on-demand private armed response, emergency management services and private medical response. This is achieved via an e-panic service which is embedded within the Uber application under the Uber Safety Toolkit.

Kagiso Khaole
General Manager, Sub-Saharan Africa

FAQs response integration

Everything you need to know about the global emergency response.
 How does AURA manage emergency dispatch?
Can apps launch this as a branded Safety-as-a-Service?
What are the average response times in urban centres?
How does a safety USP impact User Lifetime Value (LTV)?
 Is the AURA platform optimised for mobile networks?
More questions?
Book a demo and discuss options with our team.
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